ABERPOETH NAMED CLUB RECOVERY PARTNER

Aberystwyth Town Football Club is delighted to announce ABERPOETH as the Club's Official Recovery Partner for the 2026/27 season.

The partnership brings together two organisations with deep roots in Aberystwyth and a shared commitment to health, wellbeing and community. Through the collaboration, ABERPOETH will support both the men's and women's first teams with access to sauna recovery sessions, helping players recover faster, perform at their best and prioritise both their physical and mental wellbeing throughout the season.

Recovery has become an essential part of the modern game, with elite athletes increasingly recognising the benefits of heat therapy as part of their performance programme. Through this partnership, Aberystwyth Town's players will have access to one of Wales' leading wellness experiences, helping reduce fatigue, aid muscle recovery and prepare for the demands of training and matchdays.

Located on Aberystwyth Promenade, ABERPOETH has welcomed thousands of visitors since opening and has become one of the town's most recognisable wellness brands, promoting the benefits of sauna culture, community and wellbeing.

Speaking about the partnership, Craig Williams, Men's First Team Manager, said:

"Football has evolved massively over the years, and recovery now plays a huge role in helping players perform consistently throughout a long season."Having access to facilities like ABERPOETH is a fantastic benefit for our squad. It gives the players another tool to recover properly after matches and training, and it's brilliant to see two local organisations working together to support football in Aberystwyth."

Women's First Team Manager Rhys Jones added:

"Player welfare is incredibly important to us, and this partnership is another positive step in creating a professional environment for our women's team."Recovery is about much more than preparing for the next game—it's about looking after our players over the course of an entire season. We're really excited to work alongside ABERPOETH and introduce the squad to the benefits of regular sauna recovery."

Iolo ap Dafydd, Founder of ABERPOETH, said:

"We're incredibly proud to become the Official Recovery Partner of Aberystwyth Town Football Club. ABERPOETH was built around the idea of helping people feel healthier, recover better and connect with others, so supporting both the men's and women's teams is a natural fit. As a local business, it means a great deal to partner with one of Wales' most historic football clubs. We look forward to welcoming the players throughout the season and playing a small part in helping them perform at their very best."

The partnership will also see ABERPOETH feature across the Club's digital channels and matchday activities, with supporters able to enjoy exclusive content, competitions and wellness initiatives throughout the season.

As Aberystwyth Town continues to strengthen its off-the-pitch offering, partnerships such as this demonstrate the Club's ambition to provide a professional environment for its players while working alongside innovative local businesses that share its values.

Welcome to the Black & Green family, ABERPOETH. 💚🖤